Geek In Me

by Darren Murph via engadget.com

You know that impossible-to-miss NASDAQ sign on Broadway at 43rd Street in New York City? Yeah, the one that’s 11,000-square feet in size. The Walgreen Company has set out to make that look like child’s play, as it aims to erect a 250,000-pound sign at a three-level emporium in Times Square. Said display will reportedly be used to “raise [the drugstore's] visibility in New York,” while doubling as a “focal point for it nationally.” This beast will be covered in 12 million LEDs — 17,000 square feet of them, to be exact — and you can only imagine the hardware that will be required behind the scenes to keep this thing up and running.